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This set of banners was created for Americhem, a polymer compounding company located in Cuyahoga Falls, OH for their annual leadership meeting. This banner set was designed to complement the professionalism and vision of the company, creating a cohesive and inspiring environment for its leaders and employees.
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The Concept: Craft a banner set to reflect the meeting’s theme - Soar in 2024 - with bold visuals and messaging that inspire collaboration and forward-thinking.
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The Design: Each banner features a key aspect that Americhem wanted to focus on to reinforce the company’s identity and meeting objectives. Each banner features strong typography, imagery, and company branding. From entrance displays to breakout session signage, and a step and repeat, the banners were tailored to enhance the space.
Logo Concept: The “Soar in 2024” logo was created using the brand’s logo mark and incorporating the theme for the event. Leveraging the roundness of the logo mark as a globe, I incorporated the plane to give the illusion that the company itself will be soaring in the year to come. The color gradient used is the company’s existing color gradient that was provided in their branding guidelines.
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